Chimera Golf Club
Chimera Golf Club is a gorgeous 18-hole golf course, located inside the Tuscany Village community in Henderson, Nevada. It features a driving range, a pro shop, a wedding venue, a restaurant, and a bar.
The Brief
Chimera Golf Club first reached out to us in July 2016 to help them rebrand the course from its old name, Tuscany Golf Club.
The Results
Strategy
Chimera Golf Club first reached out to us in July 2016 to help them rebrand the course from its old name, Tuscany Golf Club. Our social media team assisted them in optimizing their new aesthetic for social media by creating stunning social media covers and branded graphics for each post. We also consistently engaged the Tuscany community and informed them of how and why their rebranding strategy is going to take the newly named golf course to the next level. Sharing Chimera Golf Club’s rebranding story across all social media platforms was a key ingredient to establishing a consistent messaging point, and so that the brand can start resonating with Tuscany’s golfers and residents.
In addition, our social media team assisted them in promoting their new restaurant, bar, and new products from the Pro Shop. We filmed short branded videos, testimonial videos, and Facebook Live videos to keep their profiles fresh and active.
After 7 months of managing their accounts, Chimera Golf Club have successfully established a robust online presence and have continued to grow a strong relationship with a community of golfers in Henderson, Nevada.